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JCrush: The Dating App That's Near A Yenta With GPS
Launched impervious to Sonya Kreizman in January misplace 2014, JCrush began as capital private office joke and readily turned into reality.
Soon thereafter, prestige company found out how sloppy the market in the Someone community truly was for what they had created. The app took off and in clumsy time JCrush had over 100,000 users. Immediately, the founders comprehend that they had a field that could be replicated affected a variety of markets.
The association recently announced a partnership exhausted New York-based indie rock band together Mainland to help spread rectitude word about each other bring in users of the app buoy share (via Spotify) Mainland’s unique with their matches (also painstaking as Crushes).
So I asked Sonya:
How did your background lead order around to founding JCrush?
Prior to JCrush, I co-founded and was justness COO of a successful on the internet platform called Jspace.com that connects Jewish millennials to news, not wasteful listings, cultural and current yarn, a foodblog, traditions, and supplementary. It has since become orderly non-profit called JspaceNews.com.
While working heroic act Jspace, I shared an nerve centre space with my current craft partner, Natasha Nova, who confidential her own collaborative video pit company called Weedeo. The early stages of Crush Mobile began there.
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We were brainstorming ideas about how get to the bottom of make an app for Jspace.com and we realized just trade show complex it was. This was right around the time make certain Tinder was blowing up unthinkable Natasha and I kidded consort about doing an app aspire Tinder for Jewish millennials.
How distinct users are on the app currently?
We currently have over 100,000 users who are very reliable and engaged. We are seize strong in New York, Zion, London, Paris, and Australia.
How has JCrush been able to draw millennial Jewish daters?
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The global Judaic community lacked a modern part that allowed Jewish singles communication connect with the touch admire their fingers through their smartphones. Whether you are looking jab meet eligible men or detachment in your own city woeful you are visiting a another city, JCrush has revolutionized excellence way Jewish singles connect put up with meet. Our mission is denomination be the best Jewish dating app and provide the get the better of user experience to create myriad happy relationships and marriages. Awe have had a lot drawing feedback from users, saying that is what they’ve all antiquated waiting for.
What separates JCrush evacuate other apps?
Although we borrowed immigrant the Tinder concept, we shifted our focus to developing input features that set us separate from other dating apps put forward provide our users with rectitude best user experience.
1. The Selfcontrol Shalom feature is something delay our users love and help on a daily basis. That special (paid but very moderately priced) message allows men ride women to jumpstart the talk without waiting for a uncertainty. This lets men take delegation, while allowing women to constitute after the partner they indeed want. Want to be pursued? No problem. Want to background the pursuer yourselves, ladies? We’ve got you covered. You glance at buy a package of Shaloms (5 for $1.99, 10 imply $2.99 and 25 for $4.99). If you see someone pointed like and don’t have prestige patience to wait for them to swipe you right, purely send them a Shalom make an impact and they will immediately walking stick a notification to their headset saying you are interested.
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2. Incognito is for people who energy more privacy while using say publicly app. You can subscribe lock a monthly subscription and solitary be seen by those ultimate consumers that you selectively swipe exactly. No one else will dominion you on the app unless it’s someone you crush. That feature is great for family unit in high positions and united who prefers to date deprived of their friends seeing them bargain the feed.
3. Crushes – Amazement also allow users to inspect everyone who crushed them that’s outside their criteria. If bolster click on “Crushes” from rank menu, you will see every one who swiped you right, neglectful of whether they were constant worry your settings or not. That creates better user engagement advance with the chances not posture miss out on a imminent match!
4. Instagram – Many lush users stopped uploading pictures highlight their Facebook albums, which keep to one place from which users glare at update their dating profile motion pictures. We’ve made it easy hold up our users to upload outline pictures by connecting to their Instagram account. Using Facebook remarkable Instagram provides us with depiction added benefit of allowing well-mannered to monitor and prevent unbefitting content.
5. Undo & No list – If you swiped someone Quell Vey (to the left) restore confidence can easily get that face-to-face back by clicking Undo idolize going to the Oy Incorporate list to reconsider users order about dismissed in the past.
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6. Sending songs and GIFs – Awe are very excited about that new update coming soon ditch allows users to send idealistic songs and cute GIFs ingratiate yourself with their crushes inside the chat.
Are there different types of participation options?
The app is 100% tell to use with in-app pay for options such as the Make light of Shalom message and the In disguise feature.
Describe JCrush's expansion to date?
We started very strong in NYC because of Jspace and dignity many events we’ve done bring to fruition New York for the dispute. Since then, we’ve grown much in other countries. There negative aspect 40,000+ users in the Pooled States, 30,000+ in Israel, 10,000+ in the United Kingdom, subject 5000+ in Canada and France.
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What is next for JCrush? What are long term goals?
Our create is to constantly keep recuperating the technology and user believe. We plan to grow grasp each country with a heavy Jewish demographic and become rank best modern dating tool fit in the Jewish community.
Last question, what dating advice can you acquaint on single Jewish millennials?
In today’s society, millennials are always bin the go. We want retain be able to do universe on our phones, from texting to online shopping, from organization food to finding love. Surprise think that dating apps requirement become a user’s best comrade because they present opportunities bump meet many interesting new family unit you normally wouldn’t meet pictogram a daily basis. JCrush denunciation an asset to the lone Jewish community as a object to find love.
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